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Norrelle Goldring

Norrelle is a commercial & insights driven strategist, growth agent, global sales & marketing leader with 17+ years building and growing retail & consulting businesses. She drives growth through change, with customer experience at the centre. Her background combines channel, customer and category across insight & research, strategy, marketing, sales operations and activation. She brings diverse perspectives from multiple industry sectors including FMCG, retail, consumer durables, technology and telco.

More from Author

Luxury brands cosy up to customers in opulent hotels

How to sell the sizzle not the steak

Blurring the lines between fashion and culture

Doing retail activism right

A shot in the arm for pharmacy

Retailers take social responsibility to next level

Dealers pull out all the stops to sell cars

How global retailers are using immersive experiences in stores

When is a cafe not a cafe? When it’s a hybrid

From Area 51 to Showfields

Designer bakeries rise to the occasion

What’s the role of retailers after a shooting?

Skin clinics: Cannibal or boost to skincare retail?

When glitter isn’t enough, it’s time to get creative

The retailers making food waste history

Independent bookstores make a comeback

What retailers can learn from hipster barbershops

Global players push India to reinvent the corner store

The pubs with no beer

To market, to market to buy fresh food