From the source: Simon Burrett, Harris Scarfe

Simon Burret Harris Scarfe-143BIO: Simon Burrett

Simon Burrett is the man behind Harris Scarfe’s brand strategy, advertising, store look, social media, digital marketing and loyalty programs. He has more than a decade of experience working in retail marketing and advertising, assisting the likes of Aldi, Bunnings, Lincraft and Snooze before moving to his role at Harris Scarfe in 2014.

COMPANY PROFILE:

Owned by South African retail group, Pepkor, Harris Scarfe is an Australian department store with a history dating back more than 150 years. With more than 55 stores across department and homewares formats, Harris Scarfe has recently announced a new product offering that will see it stock a select range of Debenhams’ fashion lines. The Debenhams concessions are a lead-in to Pepkor launching standalone Debenhams stores in Australia, from September 2017.


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