Why customers don’t come first

happy staffDear reader, do not freak out. I am not proposing that your customer is not fundamentally important. What I am saying is that all of your stakeholders are equally important. They coexist in a symbiotic relationship and putting any one ahead of the other is a reductive exercise that is not only oblivious to the complexities of today’s retail ecosystem, it will poison that ecosystem.

Effective leaders lead by example, they embody the values and purpose of their organisation. They motivate and empower their colleagues to deliver brilliant service by creating a supportive culture where everybody matters. There is no delighted customer without a confident, happy, service-orientated team as much as there is no such team without a leader cut from the same cloth.


Locked content

Subscribe today or login

Subscribe Log in

Gain access to exclusive news, article locked content and much more. Subscribe today for:

IRW-Cover-Mockup Weekly Print & Digital Edition
IRW-Cover-Mockup Quarterly Magazine Print & Digital Edition
IRW-Cover-Mockup Annual Australian Retail Outlook Publication
IRW-Cover-Mockup Access to Locked Content
IRW-Cover-Mockup 20% off Tickets to inside Retail Academy Events for yourself and colleagues

Comments

Comment Manually

Loading...

Inside Retail Polls

The Amazon effect...
What impact will the e-commerce giant have on Aussie retail?

Inside Retail Directory

Twitter

There are other issues besides short expiry dates. https://t.co/FdLSmGaqJy

13 hours ago

Global car brands are looking to reach new heights by broadening their appeal and offering to local consumers. https://t.co/nSdhCC2TwG

14 hours ago

The current cycle of formulaic trend to factory source will not survive the next decade without massive casualties. https://t.co/1psoyHtFKD

14 hours ago
x

SUBSCRIBE
FREE NEWS BRIEFS Get breaking news delivered