From the source:

bbox foundersBIO: Dannielle Michaels and Monique Filer started their baby products company 10 years ago with an idea and a dash of chutzpah. With no prior baby industry experience, the duo combined their finance, business development and marketing know-how to build an award-winning brand known globally for its innovation, quality and creativity in product design.

COMPANY PROFILE: has been redefining everyday baby essentials since 2009. Today, the company has a team of over 20 people and distributes its collection of over 20 products in 800 stores nationally and 35 countries. has won a host of awards, including the 2016 Telstra Small Business of the Year and the 2015 Australian Small Business Exporter of the Year.

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