Does having more likes necessarily mean a promotion has been successful on Facebook?
Inside Retail talks social media with the brand communications manager for cosmetics retailer, Lush.
Why retail leaders contemplating business improvement, innovation or change need to differentiate between legitimate wins and mere gimmicks.
Activewear brand launches first bricks and mortar venture.
Consumers hungry for premium label brands have driven growth for specialised activewear retailers, but the trend may be on the way out.
Video rules as content king online, but even the mighty YouTube is seeing merit in physical retail stores.
Can bricks and mortar sales really be easily shifted online? Or is there more merit in coaxing online shoppers into physical stores?
Why desperate attempts to create sales growth at all costs are killing retailers.
Why retail marketers need to understand the crucial role emotions play in purchasing decisions.
What retailers can learn from the ‘worst car salesmen’.