communication Archives - Inside Retail

no middle managers

The appeal of the ‘flat’ organisation – why some firms are getting rid of middle managers

The trend of “flat” organisations catches on at some of the world’s biggest companies.

store open sign

It’s all in the detail

Modern retailers need to display they care or the cash register won’t ring.

Alex Wood

It’s not what you do, it’s the way you do it

Retailers that focus on how they connect over what they sell might just discover the best defensive strategy ahead of Amazon’s arrival.

Poor communications alienating consumers

Study indicates six out of 10 consumers have stopped engaging with brands as a result of poorly targeted communications.


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