Marketing Archives - Inside Retail

Improving bar code device reliability with wireless charging

Sponsored: Wireless charging could eliminate issues with corroding connectors.

“It takes 21 days to change our habits”: Inside 7-Eleven’s free coffee initiative

Retailer wants more customers to bring reusable cups.

How The North Face rediscovered its brand purpose

The outdoor brand asked itself what exploration means in 2019. Here’s what happened next.

The best of both worlds: Panel and shopper loyalty data

Sponsored: Find out how one business used data avoid wasted marketing dollars.

Retailers cannot ignore consumer concerns over data privacy

Most consumers know retailers collect their personal data, but want greater transparency.

Woolworths’ Cartology unveils plans for ‘data-led connections’

Cartology will roll out digital screen network and promoted products.

Instagram tests hidden like counts in Australia

Users no longer able to see exactly how many likes posts have received.

Poll: Do you have a loyalty program?

Are loyalty programs a nice-to-have, or must-have? We want to hear your thoughts.

Crumpler named official partner for 2020 Australian Olympic team

Iconic Australian bag brand named official travel luggage supplier.

Big retailers get on board with interactive catalogues

Big W brings its Toy Mania catalogue into the 21st century with Snapchat.

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