Calvin Klein to open store in revamped Broadway
The underwear label, a wholly owned subsidiary of PVHBA, has leased a 65sqm space, according to the shopping centre’s owners, Mirvac and Perron Group. The store will showcase its collection of intimate apparel for men and women, as featured on model Bella Hadid and Real Madrid footballer James Rodriguez in their latest campaign. The store will also offer its women’s athleisure range, Calvin Klein Performance.
“The introduction of Calvin Klein Underwear further cements Broadway Sydney’s position as a premier shopping destination,” said Christina Nelson, Mirvac’s senior development manager.
“The centre has focused primarily on retail trends and by introducing a diverse mix of brands to Broadway Sydney, we hope to provide shoppers with an urbanised precinct housing everything they need from food and lifestyle, to fashion and beauty,” Nelson said.
The new Calvin Klein store will be in Broadway Sydney’s Level 2 area, which is in the midst of a $55 million redevelopment.
The revamped second level includes a 3400sqm expansion to increase its current retail offering and is due to launch in August 2016. Calvin Klein Underwear will join H&M with more brands to be announced over the coming weeks, as indicated by Mirvac.
Access exclusive analysis, locked news and reports with Inside Retail Weekly. Subscribe today and get our premium print publication delivered to your door every week.
Inside Retail Polls
Harris Scarfe has been put into administration and receivership just days after new owner Allegro Funds took effect… https://t.co/0yZVCtly6P2 days ago
The finalists for the 2020 Retailer Awards have been announced. Here's our short list of the businesses providing t… https://t.co/NeO2iBW6iF2 days ago