Calvin Klein ventures into travel retail

Calvin Klein Underwear facade low resGlobal fashion chain, Calvin Klein, has made its first foray into travel retail within Australia.

In an Australian airport first, Sydney Airport has just unveiled a Calvin Klein Underwear store at the T3 Domestic terminal in one of the first steps to transform the retail offering since acquiring the terminal from Qantas.

The new 46sqm store is Calvin Klein’s first venture into travel retail in Australia.

“We’re thrilled to welcome Calvin Klein Underwear to Sydney Airport’s T3 terminal as we begin to transform our offering to create a retail, food and dining mix that is in line with T3’s sophisticated atmosphere,” Sydney Airport general manager Retail Glyn Williams said.

Sydney Airport said the brand was specifically chosen to suit the passenger profile.

The store features a tailored collection of Calvin Klein’s signature products including men’s underwear, women’s underwear, sleepwear and swimwear.

The US fashion brand also recently opened a 71sqm store in Westfield Bondi Junction.

It’s the first standalone Calvin Klein store in Sydney’s Eastern suburbs and follows the global concept design for the underwear brand.

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