Global fashion chain’s Sydney debut
The opening follows on from the UK retailer’s Australian launch last year, with two flagships in Melbourne; St Collins Lane in May and Chadstone in November, the rollout of concessions in David Jones nationwide and online, and the launch of its market specific website www.reiss.com/au.
“We are delighted to be opening our first Sydney standalone and further consolidating our brand presence in Australia,” said David Reiss, founder and chairman. “It’s an exciting market for us and one that we feel is already embracing the Reiss aesthetic.”
Situated in the busy Bondi retail hub, Reiss’ new 2,000 sq. ft flagship store reflects the brands typical flagships, which take inspiration from the location they are in, with the Sydney flagship drawing on the beach lifestyle and incorporating white oil-brushed timber, blackened steel pale grey textures, iceberg blue marble and cool summer-white concrete.
“We know our customers want access to the best local and global brands so we are thrilled to welcome Sydney’s first Reiss store to Bondi Junction in May,” said Scott Moore, Westfield regional manager centre experience NSW South and ACT.”
Access exclusive analysis, locked news and reports with Inside Retail Weekly. Subscribe today and get our premium print publication delivered to your door every week.
Inside Retail Polls
Aussie retailers need to diversify their revenue streams, or risk becoming one of the many brands announcing store… https://t.co/DCKX3A1MXT1 day ago
The Iconic is offering customers pre-paid postage labels to send old clothes in good condition to charity, rather t… https://t.co/49zjMkOGOH2 days ago