Move over Aldi, Lidl may be next for Australian market

By Gary Mortimer, Queensland University of Technology. If speculation that German discount supermarket, Lidl, is preparing to launch into the Australian market is correct, it will be the biggest shake up in the grocery sector since Aldi’s arrival in 2001. With potentially five viable combatants in the mix, the way we shop and how supermarkets and suppliers compete, will fundamentally change. It’s not a matter if, but when While Lidl has stated it has “no current plans”, it recently trad

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