New CEO for Jeanswest

Jeanswest has appointed Mark Daynes to the role of CEO after just three months with the business as merchandise director.
Daynes will take over the role on October 3 after incumbent Stephen Younane said he was stepping down to launch his own business venture. Younane, four years with Jeanswest, will remain on the company’s board.

Daynes joined Jeanswest in July after more than 30 years experience in retail across the UK, North America and Australia. He has worked for the likes of The Burton Group/Arcadia (TopShop & Top Man) launching the highly successful Moto brand, George@Asda/Walmart group, Littlewoods and Target Australia.

“Daynes is a true retail all-rounder with extensive mass market merchandise expertise and a proven passion for denim,” the company said in a statement.

“Mark’s new appointment to CEO will add strategic firepower to the already successful denim retailer.”
With a network of more than 250 stores across Australia, New Zealand, the Middle East and Fiji, Jeanswest positions itself as a brand “on trend, offering great value, quality fashion”, and with particular focus on its extensive denim range.


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