Octomedia acquires, relaunches Internet Retailing

Internet retailingOctomedia, publisher of Inside Retail and Inside FMCG, has acquired a stake in B2B e-commerce news website, Internet Retailing.

Founded by Mark Freidin in 2008, Internet Retailing is Australia’s leading news website for e-commerce retailers. As part of the transition, Freidin remains a partner in the business and a regular contributor to Internet Retailing.

Under Octomedia, the Internet Retailing site has just been redesigned and relaunched with a fresh, reinvigorated layout.

Nati Harpaz, managing director of Octomedia, said the Internet Retailing acquisition complements Inside Retail, Octomedia’s flagship title.

“Inside Retail recognised that as a result of technology advancements and growth in the online space, our audience required more information and news about online retailing,” Harpaz said. “As a result, we have decided to launch this dedicated portal to provide a special focus on this part of the industry.

“We are aiming to publish more than 30 stories and three weekly e-newsletters, thus providing the industry with a significant overview of what’s happening in the world of online retail.”

Freidin added that Internet Retailing is set to grow under the watch of Octomedia.

“Internetretailing.com.au has been a foundation participant and media partner in every major e-commerce event in Australia since 2009,” Freidin said.

“I have always wanted Internetretailing.com.au to be not only the first publication in this industry, but the best. This has now come true as Octomedia, publisher of Inside Retail and other leading retail trade publications, take a stake in Internetretailing.com.au. I happily welcome them onboard.”

Octomedia has appointed Tess Bennett as editor of Internet Retailing. Bennett will continue in her existing role as a senior journalist for Inside Retail​. She can be reached at tess@octomedia.com.au. For more, visit internetretailing.com.au.

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