Inside Retail chats with Natasha Ritz, who is the brand communications manager for Lush cosmetics. Natasha will be presenting at the next Inside Retail Academy event, Social Media: Connect, Personalise and Transact, where she will talk about user generated content and how retailers can engage customers in something greater than a transaction.
Listen to the podcast below as Natasha discusses how retailers can avoid tacky social media campaigns and how to best navigate the idiosyncrasies inherent in each and every platform.
Click here to for more information about the upcoming event, Social Media: Connect, Personalise and Transact
