y results of a Roy Morgan survey show businesses who are ahead of the curve when it comes to online initiatives are businesses who have achieved growth and put on more staff. In the past year, business growth has increased by an average of five per cent for those who have sold online for at least 12 months, however, business declined four per cent for those that do not sell online or haven’t sold online for at least a year.  Additionally, 17 per cent of those same online businesses increased staff, compared with only 13 per cent who were not online for at least a year. Despite the growth from businesses who have gone online, the majority of Australian retail SMBs have still not established an internet presence. “Once again the ARA is delighted to be supporting PayPal to spread the word and educate retailers across NSW on the importance of establishing an online presence to any business. Future business growth opportunities will come predominantly through digital channels and retailers need to be at the forefront of this trend,” Zimmerman said. For more information about where the roadshow will visit, go to www.drivingbusinessonline.com.au