Apple products have reclaimed their position as the most searched for items according to Getprice’s March Online Shopping Index after January and February saw the products slip from first.

The top three searches on Getprice in March were the iPod touch, the iPad and the iPad 2, with the iPhone 4 ranking 15th.

The Samsung brand saw a rise popularity according to the Index. The Galaxy Ace and Galaxy Tab have increased their rankings on Getprice, appearing in the top 15 search terms.

Other key trends identified in the Index include:

• Tissot watches and Mass Effect 3 are two new products to hit the top 20 most searched on Getprice this month.
• Interest in bicycles and bicycle accessories is remaining steady since last month’s rise in searches, with bicycles making the top 25 for the second month running.
• Digital Cameras remain the number one search category since July 2011. Televisions, Mobile Cells Phones, Vitamins and Nutrition and Laptops make up the top five categories.
• Leisure related searches were in style this month, with days cruises taking out 13th position on the most searched terms list on Getprice.

Director of product and marketing at Getprice, David Whiteman, suggests the return of Apple to Getprice’s most searched list is no coincidence.

“We expected to see Apple products higher up on our list again with the release of the iPad 3. Looking at the results of the Index, I suspect that bargain savvy shoppers were looking to snap up discounted iPads and iPad 2s, with the older generation iPad prices naturally expected to drop due to the introduction of a new model into the market.

“It’s interesting to see an increased interest in Samsung products. The Apple vs. Samsung smartphone and tablet war is a very interesting one to watch.”

Whiteman says that it’s also no accident that e-book readers, such as the Amazon Kindle are trending on Getprice.

“With a large array of books being turned into films recently, such as The Hunger Games, The Girl With The Dragon Tattoo and The Help, consumers are catching the reading bug and I think this is being reflected in the increased interest in e””book readers.”