Super Retail Group’s new head of supply

Screen Shot 2016-11-15 at 10.47.51 AMSuper Retail Group (SRG) has appointed Deanna Lomas as its new chief supply chain officer effective yesterday.

Peter Birtles, group managing director and CEO, said in the key executive role, Lomas will lead the ongoing development of the group’s international supply chain and leverage SRG’s scale to drive enhanced customer experience, improved operational efficiency and support profitable growth.

“We rely on our supply chain to meet customers’ rising expectations for speed and convenience in today’s omnichannel retail world,” Birtles said. “A supply chain equipped to respond to dynamic customer demand is key to making sure we have what we need online or in-store when the customer wants it.”

Birtles said Lomas brings expertise that is closely aligned to the challenges and opportunities faced by the company.

“In today’s market, volatility is the new norm, and the agility and responsiveness of our supply chain is fundamental to being able to compete effectively in this new digital retail reality.”

Lomas, who holds bachelor’s degrees in Engineering, Business and Arts and an MBA from Melbourne Business School, was previously with Telstra where she was director of supply chain and responsible for the Telstra supply chain, including leadership of the consumer product supply and distribution operations that support the Telstra retail business. She also served various senior supply chain roles at MMG Limited and Carlton United Breweries. Her career also includes over 15 years with BP in a variety of operational and commercial roles.

Lomas is a graduate of the Australian Institute of Company Directors, and a fellow and engineering executive with Engineers Australia. She has also completed executive programs in the USA at Kellogg School of Management, MIT and WHU School of Management in Germany.

Super Retail Group is the owner of Amart Sports, BCF Boating Camping Fishing, Supercheap Auto, Rays and Rebel.

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