The physical fingerprint of the retail ecosystem

The person who goes farthest is generally the one who is willing to do and dare. The sure-thing boat never gets far from shore. Dale Carnegie Like all buzzwords, omnichannel has had its time. In last week’s blog post we introduced the concept of the retail ‘ecosystem’, a community footprint with an ecosystem of virtual, digital and physical expressions of a brand. From building a loyal community, fuelled by personality driven, motivated reasons to join this ecosystem, naturally comes posit

This content is for IR Pro subscribers only.

Subscribe now to unlock an all-access pass.

IR Pro - monthly

$5 +GST for the first 30 days. (Auto renews at $28+GST per month.)
  • Unlimited news access
  • Exclusive members only masterclasses (live and on-demand)
  • Weekly careers advice
  • Weekly and quarterly digital magazines delivered to your inbox
Subscribe now
MOST POPULAR

IR Pro - annual

$312 +GST per year. (Auto renews annually.)
  • Unlimited news access
  • Exclusive members only masterclasses (live and on-demand)
  • Weekly careers advice
  • Weekly and quarterly digital magazines delivered to your inbox
Subscribe now