The shape of Danish toy giant Lego’s famous figurines is a protected trademark, an EU court has ruled, blocking a move by a rival company that wanted to copy them. In a judgment complete with drawings of smiling Lego men, the General Court of the European Union on Tuesday knocked down a challenge by Best Lock, a British competitor of the Danish firm. “The General Court upholds the registration of the shape of Lego figures as a community trademark,” the bloc’s second highe
This content is for IR Pro subscribers only.
Subscribe now to unlock an all-access pass.
IR Pro - monthly
$5 +GST for the first 30 days. (Auto renews at $28+GST per month.)- Unlimited news access
- Exclusive members only masterclasses (live and on-demand)
- Weekly careers advice
- Weekly and quarterly digital magazines delivered to your inbox
MOST POPULAR
IR Pro - annual
$312 +GST per year. (Auto renews annually.)- Unlimited news access
- Exclusive members only masterclasses (live and on-demand)
- Weekly careers advice
- Weekly and quarterly digital magazines delivered to your inbox