data Archives - Inside Retail

Do you understand your customer data?

Sponsored: Three ways you can build stronger data insights.

Five retail marketing trends that will define 2019

Calendar 2019 is set to see a significant retail marketing revamp as the industry goes through a phase of rapid and dramatic technological change. The key for retailers amid all the innovation is to r…

Endeavour Drinks’ data expert talks ultra-convenience

Q&A with Violet Lazarevic, head of customer behaviour and data at EDG.

Why ultra-personal shopping is the future

Experiences need to be personalised to the individual.

Aussie industries ‘need to mine data more’

New report finds Australian business need to digitally innovative to create new revenue streams.

Consumers worry personal information is vulnerable

Over half of customers believe businesses don’t have their best interests in mind.

Why personality matters

Demographics are yesterday’s news when it comes to customer segmentation.

Marks & Spencer leads digital transformation

UK retailer launches retail data academy.

What if the companies that profit from your data had to pay you?

There are plenty of companies making money out of personal data.

Wesfarmers to step up data research

Wesfarmers has advertised for several data research positions.


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