Lego Archives - Page 2 of 2 - Inside Retail

Lego begins Gold Coast store construction

Building begins on Lego’s flagship store which will be the largest retail outlet at Dreamworld.

Lego campaign exceeds expectations

Perth shopping centre’s two-week campaign a ‘massive success.’

First Aussie Lego store to hit the Gold Coast

Australia to get its first certified Lego store.

Preview: Inside Retail Weekly 2090

A sneak peek at what’s featured in this week’s issue of Inside Retail Weekly.

EU court rules for Lego

Trademark suit blocks move by British competitor to copy Danish toy giant.

Lego lights up Pitt St Mall

Lego creates Christmas tree with more than 500,000 bricks in Sydney’s Pitt St Mall.

Lego ends partnership with Shell

World’s largest toymaker Lego dumps deal with Shell following Greenpeace campaign.

Hobbyco mulls sale

Australian toy and hobby retailer investigates options for future ownership.

Stacks of marketing for Lego movie

Village Roadshow targeting movie goers in personalised ways for the launch of The Lego Movie.

Lego targets the whole family

Lego Australia launches Christmas campaign targeting both big and little shoppers.

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