Salmat Archives - Inside Retail

Email still king as mid-tier companies look to increase marketing spend

One in four mid-tier marketers don’t know their ROI.

Customer experience strategies lacking: survey

Survey suggests brands not keeping up with self-service customer interactions.

Salmat’s new recruit

Salmat recruits former News Corporation exec to lead agency sales.

Salmat aquires Netstarter

Salmat Digital expands service offering, purchasing e-commerce agency.

Christmas survival guide

If you haven’t already started planning for your Christmas sales, then get cracking with Inside Retail’s Christmas survival guide.

Letterbox advertising for small businesses

Salmat explains how letterbox advertising can work for small businesses.  

My first letterbox drop

Salmat explains the top three most common mistakes retailers make with business flyers.  

Pre-shop site soaring

Utilising pre-shop websites and placing catalogues online is one of the most fail-safe options for making a transition to the online environment.

Learnings from the exhibition floor

US e-tailers have shifted their focus to the areas of mobile, social and personalisation.

Offline retailers reclaim online market share

Traditional retailers are reclaiming the ground lost to ‘e-tailers’ (online only retailers) over the past few years, with over 3.5 million unique visitors searching catalogues online for in-store …


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